RIHANNA, self-proclaimed good girl gone bad, may have let that title cost her an endorsement.
STEFAN HEIDENREICH, the new head of Nivea’s parent company Beiersdorf, said in Germany: “The advert starring Rihanna was a no-go. I do not understand how Nivea can be brought into association with Rihanna.”
RIHANNA, who’s last tour was sponsored by Nivea, has been photographed partying hard, dressing sexy, and even smoking weed publicly.
The change in her lifestyle may have cost her an endorsement but RIHANNA is taking it with stride, as she tweeted a picture of HEIDENREICH’s face with the caption, “no caption neccessary.”
Photo Source: INF Photos
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